Keebler, Zoos Celebrate Stripes With Spookie Fudge Stripes Cookies, Striped-Animal Adventures

Parsippany, NJ — Ferrero North America’s Keebler brand is debuting Halloween-themed Limited Edition Spookie Fudge Stripes cookies — chocolatey vanilla-flavored cookies with orange stripes and holiday designs.

In support of the launch, Keebler is partnering with zoos across the country for the Find the Stripes Zoo Scavenger Hunt. The interactive experience begins with a scan of a QR code and prompts families to find striped animals and log their discoveries for a chance to win an annual zoo membership and an exclusive behind-the-scenes animal experience.

Plus, families can earn $5 in Zoo Cash to use toward their visit with proof of purchase of Spookie Fudge Stripes.

“We believe the best adventures happen when families explore together,” says Kelly Flaherty, brand marketing, Keebler Fudge Stripes. “This Halloween, we’re inviting families to discover our new Spookie Fudge Stripes cookies in stores and uncover the wild world of striped animals alongside other zoo Halloween traditions.”

The scavenger hunt is also available online at OpenForMagic.com.

“Allionce Group is honored to collaborate with zoos across the country to create unforgettable family experiences, particularly during Halloween. That’s why we’re thrilled to partner with Keebler for this exciting striped adventure,” says Mark Giovino, CEO and founding partner of Allionce Group. “Keebler Fudge Stripes cookies bring a special touch of magic that makes the season even more memorable for the families who visit.”

The scavenger hunt experience runs through the end of October on OpenForMagic.com and at participating zoos, included with general admission or membership. Participating zoos: Phoenix Zoo; Kansas City Zoo & Aquarium; Nashville Zoo at Grassmere; and Jacksonville Zoo and Botanical Gardens.