Experiential case studies for marketing to parents and kids


Immerse your brand into the coveted family experience.

  • Events
  • On-site Engagement
  • Family Entertainment
  • Scavenger Hunts
  • Sampling
  • Custom Experiences

Related Case Studies:

Nutella Swedish Fish  

Moments-based Media™:

One media “buy” to reach parents & kids when together

Media to reach Millennial Moms


  • Content Marketing
  • Owned-social & web
  • E-newsletter
  • Database marketing
  • 1st party data
  • Mobile Ads


  • Habitat signage
  • Signage placements
  • Zoo media (screens)
  • Billboards
  • DOOH


  • Television
  • Radio
  • Member Magazines
Sponsorship case studies for marketing to families


Fully integrated campaign across multiple marketing assets.

  • “Presented By” IP designation
  • Entitlement
  • Animal Habitats
  • Moments-based Media
  • Earned Media

Related Case Studies:

Kinder Joy   Nutella

Consumer promotion case study for marketing to parents and kids

Consumer/Retail Promotion:

Drive brand equity & sales leveraging family-friendly zoo IP with unique promotions.

  • Consumer Sweepstakes
  • Cause Marketing
  • In-store receipt upload, validation, & reward
  • Promotions inspired by nature, science, or outdoor family adventure

Related Case Studies:

Nature Valley

Turnkey marketing partnerships to reach families

Turnkey Partnership Opportunities:

Align your brand with programming with the flexibility to adapt for specific brand fit.

  • Breakfast with the Animals
  • Party Like a Pollinator
  • ZOOvie Nights
  • Run Wild Family 5k
  • Sips Under the Sea
  • Boo at the Zoo
  • Holiday Zoo Lights
  • Zoo Babies
  • One Health
  • Earth Day
  • World Oceans Day



If you have an interest in exploring what a partnership could look like for your brand, let’s connect.

Contact Us