Audience
Marketing to Kids and Parents in a Meaningful Way
Overview
With an average visit of three to four hours, families that visit zoos and aquariums are uniquely “in the moment”, offering a rare opportunity for brands to engage with parents with young children at one of their most authentic and connected moments, free from the chaos that often steals their attention. These powerful family experiences establish deep, meaningful relationships that offer your brand access to play a unique role in fostering bringing families closer together!
Connect With Families
Parents with young children are hard to reach! Until now it has been a challenge for brands to organically engage directly with this coveted family audience at venues in a way that improves their experience and creates a lasting impression.
Awe, Wonder, and Childhood Joy connect kids and parents in a deeper way while enjoying time together at these brand-safe and trusted community and cultural attractions. The democratization of the family decision making process makes a compelling case for reaching the family when they are all together while doing so during those magical family moments that comes with a visit to the zoo or aquarium.